@KamalaHQ is relaunching as a Gen Z ‘progressive content hub’

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Kamala Harris' social media strategy in the run-up to the 2024 presidential election was filled with Gen Z dog whistles: viral branding based on pop music, memes, camo hats that were a double entendre. It was an effective way to get attention and news coverage, as well as a mountain of user generated content online.

Posted from: this blog via Microsoft Flow.

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